IDC MarketScape： Baidu Security is the leader in NESaaS market.
Recently, IDC, an authoritative international consulting organization, released the report IDC MarketScape: China Public Cloud Network Edge security-as-a-service (NESaaS) Market (hereinafter referred to as IDC Report). With its leading AI security technology capability, Baidu was in the leading position in the evaluation of China public cloud network edge security-as-a-service market in 2022.
IDC pointed out that based on the summarization and refinement of Baidu’s years of security practices, relying on artificial intelligence and big data, Baidu has terabyte (TB)-level cloud security protection capability under the all-round technical support and escort of Baidu’s security, and the risk of intercepting malicious web pages and user searches exceeds 100 billion times every year. At the same time, Baidu Intelligent Cloud Security is one of Baidu’s five security areas. Combining the technical advantages in AI field and the long-term service experience in cloud computing field, it has gradually established a complete and comprehensive multi-class security product matrix and security solutions to meet various business needs, forming a secure and reliable cloud base, effectively protecting the security of government and enterprise assets.
This is another recommendation after Baidu Security was selected as the recommended manufacturer of IDC’s "China Data Security Technology Development Roadmap, 2022" this year. It shows that Baidu Security has been at the leading level in the industry in AI security, data security, cloud security, business security and mobile security.
In recent years, with the increasing variety, quantity and importance of cloud assets, its allure to network attackers is also increasing. Based on the above network security requirements, IDC put forward the concept of Network Edge security-as-a-service (NESaaS) in 2022 in order to better guide enterprises to solve the network security construction in complex IT environment. IDC believes that NESaaS, as a stack of comprehensive network security capabilities, can naturally and efficiently integrate various security capabilities, thus fully embodying the concept of software-defined security access.
IDC’s report focuses on Baidu’s intelligent threat hunting platform, which is the product of Baidu’s integration of technologies such as deep learning and big data analysis. The platform has six advantages, such as powerful intelligent tracing, three-dimensional API protection, supporting 0day/Nday attack detection, automatic drainage honeypot, abundant attack and defense exercise toolbox, low false alarm and low false alarm, etc. It analyzes the network traffic of customers in the form of gateway, identifies the identity of attackers through powerful intelligent tracing mechanism, and assists customers in advanced security by combining real-time data and intelligent algorithm model.
Baidu’s intelligent threat hunting platform is based on big data intelligence and AI analysis model’s ability of accurate portrait and tracing of attackers, and realizes tracing analysis and blocking of users, equipment and network IP at three levels. It can identify the identity of potential attackers by association analysis combined with intelligence database, completely subverting the passive mode based on IP tracing in the past. Compared with the common honeynet tracing scheme in the industry, the tracing success rate is increased by 2~5 times, and the problem of low tracing success rate and easy circumvention in the industry is solved in a breakthrough.
At present, Baidu’s intelligent threat hunting platform has been widely used in energy, government affairs, transportation, Internet and other industries. With its outstanding AI security capability, it has made outstanding offensive and defensive performance and traceability performance in network offensive and defensive drills and red-blue confrontation actions for head customers such as government, enterprises and energy, and helped government and enterprise organizations win the first place in offensive and defensive drills.
In a project case of an energy company, by virtue of the product’s efficient perception and protection ability to unknown threats, it helps customers to deal with advanced threats such as 0day/Nday and APT attacks more efficiently, realizes rapid detection and response to security threats, and improves the efficiency of security operation and maintenance. It can not only build a complete defense-in-depth system, combine real-time data and artificial intelligence algorithm model, assist customers to make advanced security decisions, empower security operation and maintenance personnel, effectively deal with known and unknown threats, and fight against 0-Day and N-Day. It can identify the identity of attackers through a powerful intelligent traceability system, completely overturn the passive mode based on IP traceability in the past, and efficiently escort key infrastructure systems.
With Baidu’s leading AI security capability fully integrated into all modules of Baidu’s brain and covering all businesses in Baidu AI Cloud, under the unique advantage of "integration of cloud and intelligence", Baidu Security will continue to be innovative and pragmatic in the future, take on the strong demand for security from the market and enterprises, and devote itself to building an intelligent integrated security system based on AI and big data based on the rich technical precipitation of Baidu AI and big data, so as to accelerate the process of enterprise intelligent security integration.
