How can HarmonyOS Zhixing achieve commercial success when the "Four Boundaries" gather at Guangzhou Auto Show?

On November 15th, 2024 Guangzhou Auto Show officially opened. The combination of Huawei’s "four realms" and its appearance on the same stage have become a highlight, which indicates that HarmonyOS Zhixing completed the layout in just one year and officially reached the four realms.

Wen Jie, Zhi Jie, Enjoy Jie and Zunjie are four automobile brands jointly launched by Huawei and Celeste, Chery, BAIC and JAC, which represent the different directions and orientations of Huawei’s cooperation with different automobile companies. Ask the world to focus on SUVs, the intellectual world to focus on cars, enjoy the challenge of BBA high-end market, and respect the ultra-luxury brands.

In recent years, through "intelligent driving, intelligent cockpit, intelligent network connection, intelligent electric, intelligent vehicle control and intelligent full scene", Huawei’s presence in the automobile circle has greatly increased and it has been recognized. In fact, at the annual meeting of China Automotive Engineering Society on November 12, Fu Yuwu, honorary chairman of China Automotive Engineering Society and chairman of China Automobile Foundation, told reporters: "ICT high-tech enterprises can greatly empower the automobile industry. It is because of the in-depth cooperation between Celeste and Huawei that the world has emerged, and luxury brands with more than 500,000 yuan can come out. Google also said that it would build a car, but it didn’t embrace the car companies, and the car companies didn’t take the initiative to embrace it. This is a place that China automobile industry is very proud of. We embrace Huawei, because Huawei has innovative character and innovative ability that we don’t have. It is precisely because of Huawei and high-tech companies like Horizon that our automobile industry has today’s confidence. "

Specifically, with the empowerment of Huawei, Celestial, a cooperative car company in China, has become the third largest car company in China in just over three years, and its M9 with a price of more than 500,000 yuan has been listed for a total of over 170,000 vehicles a year, which has smashed the ceiling of the luxury car market with a price of more than 500,000 yuan, which has been dominated by BBA. Car models such as M5 and M7 have also achieved good sales in the market.

With the empowerment of Huawei, Chery, a cooperative car company in the intellectual community, has greatly improved its R&D control, supply control, production control and delivery control. As the second product of Zhijie, Zhijie R7 continues to sell well. After its listing on September 24, it has ordered nearly 40,000 vehicles and delivered nearly 10,000 vehicles in one and a half months, becoming a strong competitor of Tesla Model Y.

With the empowerment of Huawei, BAIC, a cooperative car company in the world, turned Miyun new factory into an eco-industrial demonstration scenic spot, which brought a lot of employment opportunities and contributed to the local economy. HUAWEI ADS 3.0 was first launched by its subsidiary S9, realizing parking space to parking space, crossing the gate by itself, and taking over the whole process of complex road conditions.

With the empowerment of Huawei, JAC, a cooperative car company in Zunjie, will launch flagship models, and the target models are German million-dollar luxury cars such as Mercedes-Benz S-Class, Maibakh S-Class and BMW 7 Series. Yu Chengdong, managing director of Huawei, chairman of BG and chairman of BU, a smart car solution, said at the auto show: "Zunjie will be officially released together with Mate70 mobile phone at the Huawei conference on November 26th."

Along the way, from being optimistic to being a great success, HarmonyOS Zhixing has verified the success of the smart car selection model, and is also committed to building a benchmark of technology and experience in the era of smart cars, boosting the upward and high-quality development of China’s automobile industry.