Defeating Wu Jing, Deng Chao, and Shen Teng, Yu Qian won the best male lead with "Teacher Good"


1905 movie network news  On the evening of December 22, the 11th "Macao International Film Festival" held an awards ceremony, and the film won the Golden Lotus Award for Best Actor in one fell swoop. The Macao International Film Festival was founded by the Macao Film and Television Media Association in 2009 to create a film carnival that world filmmakers and the general public participate in together. The red carpet ceremony that night was star-studded, and Yu attended the awards ceremony on behalf of the "Teacher · Good" crew in a traditional long gown. This year’s Macao International Film Festival is chaired by the national first-class actor Ge You, and the famous director Feng Xiaogang is the artistic director.

The Movie.Teacher · good"

Produced by Yu Qian and directed by Zhang Luan, starring Yu Qian, and starring young actors such as Tang Mengjia, Wang Guangyuan, Qin Mingyue, and Xu Zili, the film tells the story of Miao Wanqiu, a teacher played by Yu Qian, and a group of students with distinct personalities "fighting wits and bravery" in Nansuyi Middle School in 1985. Since its release, "Teacher Hao" has become a new "domestic dark horse" with the market performance ability of both box office and word-of-mouth. Countless audiences were moved to tears by the plot of the film. Finally, the counterattack reached the top and the box office was 353 million yuan.

Yu Qian delivered an acceptance speech

In addition to the high degree of completion of the film itself and the delicate emotional portrayal, the most commendable is the film’s absolute star Yu Qian. This time, Yu Qian was able to stand out from Wu Jing, Gu Tianle, Zhang Hanyu, Fan Wei, Deng Chao, Shen Teng and other acting and powerful male actors and won the Best Actor Award at the 11th Macao International Film Festival. It is necessary to mention his wonderful performance in "Teacher · Good". He turned from a gorgeous comedian to a gorgeous actor and picked up a lesson plan. Yu Qian successfully created a "domineering" Chinese teacher Miao Wanqiu that students love and hate. In order to present the image of Miao Wanqiu’s teacher from middle age to old age in front of the audience, Yu Qian needs to go through the preparation period of fake leather before applying makeup, inversion, fake leather molding, etc When it came to the actual shooting, the makeup application time was as long as 5 hours, and the shooting time coincided with the hottest period of the local weather. After the makeup was completed, he had to complete all the scenes in one go. Yu Qian wore makeup for several hours to shoot, and even the "fake skin" was not taken off during the break.

Under the stage of the awards ceremony

He won the Best Actor Award after being nominated for the first time, which shows that Yu Qian’s simple and natural performance not only moved the audience, but also won the unanimous recognition of professional judges inside and outside the industry, which can be said to be expected by everyone. Yu Qian said humbly in his acceptance speech: "In fact, I am accepting the award on behalf of all the teachers today, and I am able to get the affirmation of the organizing committee. This is not my own credit. I want to thank the director, the staff of the entire crew, and every teacher. Without their hard work, there would be no achievement today."

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The film "Teacher · Good" won three nominations at the 11th Macao International Film Festival for Best Film Award, Best Screenplay Award, Best Actor Award and finally won the Best Actor Award. It is reported that the new film directed by "Teacher · Good" director Zhang Luan and starring actors such as Allen and Deiss is currently entering the post productin stage, and the film may be released to the audience in 2020.

"Invitation" once again returns to the "teacher-student relationship" that director Zhang Luan is good at. It tells the story of Ou Ye, a volunteer teacher, who faces a fragmented life and a situation where his talents are not met. For the sake of his own and his children’s dreams, he decides to set foot in the United States with the children of the country choir by chance and embarks on an ironic road trip.

The price difference between 2 taxis on the same trip is 33 yuan? Official response: It is planned to revoke the operating qualification of the driver involved

On October 25, some netizens posted a video on the social platform, claiming that several of their friends were traveling together and took two taxis in Shanghai at the same time. The departure and destination were the same, but the fare difference was 33 yuan.

In the video, netizens asked the driver: Why are we more than 70 yuan, but they are 45 yuan? Your car is different from others, right? The driver was dumbfounded by the passenger’s question and had no choice but to charge 45 yuan. The video was posted on the Internet, causing heated discussions among netizens.

On October 27, the surging news reporter learned from the Shanghai Transportation Commission Law Enforcement Corps that at about 18:33 on October 25, the whistleblower and other five people took a Shanghai DX1988 taxi from the Shanghai Disneyland taxi waiting point to the Pulbe Hotel in Pudong Greenland. After arriving at the destination, the meter showed the amount of 78 yuan. While another taxi taken by a colleague friend at the same time and route, the meter showed the amount of 45 yuan. The whistleblower questioned the scene and finally paid 45 yuan. Subsequently, the whistleblower exposed the taxi driver’s suspected violations on relevant social platforms.

After investigation, Gu Zhenghai, the taxi driver involved in the case, illegally used the meter corruptive practices device in order to achieve the purpose of collecting more fees during this business operation, and the circumstances were serious. At present, the Traffic Law Enforcement Corps of the Shanghai Municipal Transportation Commission intends to revoke the driver Gu’s passenger service operation qualification in accordance with Article 45 (2) of the Regulations on the Administration of Taxi Vehicles in Shanghai.

Suzhou Xingyue L Zhiqing Hot Promotion, with a discount of 0.7 million! just this once

[car home Suzhou Preferential Promotion Channel] brings you the latest preferential information. At present, the high-profile models are undergoing a considerable preferential activity in Suzhou. Car buyers can enjoy a cash discount of up to 7,000 yuan, which further reduces the original starting price to 152,700 yuan. Seize this opportunity and click "Check the car price" in the quotation form quickly, so as to win a more competitive car price and realize your ideal car dream.

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The exterior design of the car is exquisite and elegant, the front face adopts a family design language, and the air intake grille is decorated with chrome, showing a strong visual impact. The overall style is both dynamic and steady, with smooth lines and harmonious proportion of the car body, creating a sense of advanced and technology, reflecting the modern aesthetics of Zhiqing series. The details are exquisite and exquisite, both the body contour and the lamp design reflect the designer’s persistent pursuit of quality.

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Xingyue L Zhiqing stands proudly, and its body size stands out from the rest, with a length of 4795mm, a width of 1895mm, a height of 1689mm and a wheelbase of 2845mm, showing a steady body proportion and spacious interior space. Its dynamic side line design is not only smooth and natural, but also highlights the balance between strength and elegance. The front and rear wheel tracks are both 1610mm, which ensures the driving stability and comfort. Exquisite 19-inch rim and 235/50 R19 tyre size not only enhance the visual impact of the vehicle, but also provide good grip and handling performance for driving.

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The interior design of Xingyue L Zhiqing is dominated by exquisiteness and sense of technology. It adopts a steering wheel wrapped in luxurious leather, which not only feels comfortable, but also is equipped with manual up and down+front and rear adjustment functions to ensure that drivers can easily find the best driving posture. The 12.3-inch large screen in the central control area highlights modern technology, supports multimedia systems, navigation, telephone, air conditioning and other functions, and has voice recognition control to make the operation more convenient.

In terms of seats, Xingyue L Zhiqing adopts imitation leather material, paying attention to ride comfort. The front seats provide front and rear adjustment, backrest adjustment, height adjustment and lumbar support, and the driver’s seat is also equipped with heating and ventilation functions to ensure the comfort of long-distance driving. The driver’s seat has a power seat memory function, which is convenient for the driver to remember personalized settings. The co-pilot seat also supports front and rear adjustment and backrest adjustment, while the second row of seats supports backrest adjustment, providing flexible seating space. The rear seat supports the proportional tilting, which is convenient for loading large items and has high practicability.

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The car is equipped with a 1.5T turbocharged engine, with a maximum power of 120kW, a torque output of 255nm and a powerful performance of 163 HP. With the 3-speed DHT transmission, it brings a smooth and efficient driving experience to drivers. This engine not only meets the power demand, but also pays attention to fuel economy and environmental protection performance.

Generally speaking, car home car owners are satisfied with the evaluation of the Star Yue L Zhiqing. He emphasized that this car is affordable and cost-effective, and praised the fuel consumption and design of the car. He also specifically mentioned the exquisite craftsmanship and sense of technology in the car, as well as the intimate service in the store. Xingyue L Zhiqing not only satisfied his car purchase demand, but also made him feel a good car purchase experience, which is undoubtedly a wise choice.

Shenzhen’s bus taxis are basically electrified, reducing fuel consumption in the transportation industry by 95% and reducing carbon emissions by 2.20 million tons per year

The reporter learned from the Shenzhen Municipal Transportation Commission that the current proportion of pure electric taxis in Shenzhen has reached 99.06%, basically realizing the full electrification of taxis. By the end of 2017, all buses in Shenzhen have been fully electrified, which means that Shenzhen has become the first city in the world where buses and taxis are basically fully electrified.

As one of the 13 pilot cities of our country’s "demonstration and promotion of energy-saving and new energy vehicles", Shenzhen has been the first to promote new energy vehicles nationwide since 2010. At present, the fuel surcharge for fuel taxis in Shenzhen is 2 yuan/time. It is estimated that the annual surcharge for 21,400 electric taxis in Shenzhen is as high as 625 million yuan. Wang Huimin, a pure electric bus driver, told reporters that the cost of fuel vehicles per 100 kilometers is 77.55 yuan, and the maximum cost of electric vehicles is 25.3 yuan, which can be reduced by 67%.

According to statistics, after the full electrification of urban buses and taxis, Shenzhen’s annual emission reduction of nitrogen oxides and other pollutants is 869.6 tons. The annual reduction of carbon dioxide emissions is 2.209 million tons, which is almost equivalent to the carbon emissions of 800,000 household cars. Shenzhen’s transportation industry has also reduced fuel emissions by more than 95%. Low-noise pure electric vehicles also reduce noise pollution during driving.

"The windshield display of pure electric taxis will also appear in Luohu, Futian and other words. I will choose the vehicle on the way when I take a taxi, and I will no longer be afraid of being rejected by the driver," said Sister Min Wang of Shenzhen. The pure electric taxis in operation in Shenzhen are also equipped with intelligent end points, which realize functions such as facial recognition, real-time panoramic monitoring, accurate metering and multi-electronic payment.

The large-scale promotion and use of pure electric buses and taxis has also driven the rapid development of Shenzhen’s new energy industry. In 2017, the added value of Shenzhen’s new energy industry reached 67.64 billion yuan, an increase of 15.4%. Today, Shenzhen has become the largest and most clustered city in our country’s strategic emerging industries. BYD, a locally grown car company in Shenzhen, has been the global new energy vehicle sales champion for three consecutive years. New energy buses and taxis made in Shenzhen are also galloping in more than 200 large and medium-sized cities around the world, including London, Los Angeles, Tokyo and Sydney.

Our country successfully launched the 56th Beidou navigation satellite

  At 10:49 on May 17, 2023, our country successfully launched the 56th Beidou navigation satellite with the Long March 3B carrier rocket at the Xichang Satellite Launch Center. The satellite is a geostationary orbit satellite and is the first backup satellite of our country’s Beidou-3 project. After entering the orbit and completing the in-orbit test, it will be connected to the Beidou satellite navigation system. This launch is the first mission after three years of high-density networking of the Beidou-3 project.

  The launch of the satellite will further enhance the system service performance, which is of great significance for promoting the characteristic services of the Beidou system and supporting the large-scale application of the Beidou system. The satellite realizes on-orbit hot backup of existing geostationary orbit satellites, which will enhance the availability and robustness of the system, increase the existing regional short message communication capacity of the system by one-third, improve the satellite-based enhancement and precision single-point positioning service performance, and help users achieve fast and high-precision positioning.

  The Beidou navigation satellite and supporting launch vehicle launched this time were jointly developed by the China Academy of Space Technology and the China Academy of Launch Vehicle Technology, which are affiliated to the China Aerospace Science and Technology Corporation. This is the 473rd flight of the Long March series of launch vehicles.

  (CCTV reporters, Wang Gang, Liu Jie)

Jackie Chan’s retro look on the cover of "Revolution of 1911" is not a "star film"


Jackie Chan on the cover of the magazine

    The film will be released nationwide on September 23. Jackie Chan, the film’s director and star, appeared on the cover of the September issue of "Bazaar Men" a few days ago. The retro shape is matched with the background of war explosions, echoing the theme of "100 Years of 1911".

    In an interview with reporters, Jackie Chan confessed to making "Revolution of 1911" because "many young people only know Harry Potter, and they need to be reminded to remember history." He insisted on making the film an epic masterpiece. "We are making a historical film today, not a star film."

Say origin

Many young people only know Harry Potter, and I want to remind them to remember history

    A hundred years ago, the Revolution of 1911, the situation, during which heroes emerged, a series of historical events aimed at *** the world and saving the Chinese nation from danger appeared one after another. The epic masterpiece "Revolution of 1911" originated from the previous cooperation between Shanghai Film Factory and Jackie Chan. During the discussion, the two sides collided with the topic of "Xinhai". After some explanation, Jackie Chan immediately decided to devote himself to this film.

    Speaking of the beginning of the film’s preparation, Jackie Chan bluntly said that he was in awe of history. "I believe that through this drama, more people will understand the 1911 Revolution and the pursuit of democracy by that generation. There is less and less mention of the 1911 Revolution, the Huanghuagang Uprising and even Huang Xing, and the new generation can easily forget history. Many of them only know Harry Potter and the Lord of the Rings. We make this kind of historical theme in the hope of reminding young people and hoping that they will reread history. So I put aside other things and make this movie!"

Say partner

The division of labor is different, Zhang Li takes the car and I drive

    As a native of Hong Kong, Jackie Chan confessed that he was "very unfamiliar with the centenary of 1911, and I don’t understand many things". The addition of director Zhang Li has greatly increased the confidence of director Jackie Chan, and the two are co-directing the film.

    How is the division of labor between the two? Jackie Chan revealed that in the process of early conception and specific shooting, he has the voice over and dominance on historical issues to his partner Zhang Li, and he is responsible for co-ordination and overall operation. Regarding the first collaboration between the two directors, they were tacit and seamless. Jackie Chan said figuratively: "He drove, I took the car, and he drove as he said. At the fork in the road, I said I should take this line, so take this line."

Next page More wonderful pictures

The delivery guy has become a group with a high incidence of traffic accidents! Why is the "reasonable" algorithm "out of control"?

  Recently, the professional difficulties of some online platform takeaway brothers have attracted much attention to takeaway platforms and algorithm systems.

  "Xinhua View" reporter survey found that takeaway brothers have become a high-risk group of traffic accidents, and the algorithm labeled as accurate, reasonable and optimized has triggered extensive discussion in the industry.

  "The first thing I think of when I get up from a crash is not to time out"

  In recent years, the booming takeaway industry has reshaped people’s daily lives and become an important breakthrough point for economic development and employment in various places. According to a report released by Meituan, in 2019, the total number of takeaway riders who earned income through the platform reached 3.987 million, an increase of 23.3% over 2018; in the first half of this year, the total number of riders who earned income on the Meituan platform reached 2.952 million, a significant increase of 16.4% year-on-year.

  The relatively high income, stable salary payment and flexible working hours are the reasons why many workers are attracted to the food delivery industry. Wu Zhaoyun, a 35-year-old food delivery brother in Guangzhou, said that he has worked in factories, hotels and property companies. Since joining the food delivery team in 2017, he "feels that this career is very promising."

  While the number of takeaway riders continues to grow, takeaway brothers have become a group with a high incidence of traffic accidents. In recent years, there have been vicious traffic accidents in many places in China where takeaway brothers have caused deaths due to running red lights and violating the rules.

  The reporter learned from the Shenzhen traffic police department that in August this year alone, Shenzhen investigated and dealt with 12,000 traffic violations in the express delivery and takeaway food delivery industry, accounting for more than 10% of the total number of non-motor vehicle violations. The Shanghai medical emergency center healthcare workers said that they would encounter rider-related orders every week in August.

  "Rush" is the core reason. One rider said the delivery time given to him by the platform around 2018 was 40 minutes per order, but it was later compressed to 30 minutes. "Sometimes it takes 20 minutes to get takeaway from the merchant, and the remaining 10 minutes I have to ride 3km, run into the community, and wait for the elevator to go upstairs," he said.

  The main basis for the platform to compress time is the algorithm system based on big data and artificial intelligence. There is also a complete set of strict assessment mechanisms in cooperation with the algorithm system: on the one hand, the takeaway platform incentivizes takeaway riders to receive as many orders as possible with "price-per-order"; on the other hand, the platform strictly restricts riders through assessments such as on-time rate, bad review rate, and cancellation of order volume due to delivery reasons. The reduction in on-time rate means that takeaway riders lose the "order-taking advantage" in the platform’s algorithm, and will also be reduced in the internal ranking, missing various rewards.

  This "algorithm plus assessment" mechanism has multiplied the psychological pressure of practitioners. One rider said that once he collided with an electric car, "the first thing he thought of when he got up was that he couldn’t time out, and he didn’t care about how the other party and himself were injured. Now I think it’s ridiculous."

  Why are algorithms "out of control"?

  Several industry insiders believe that the deep problems behind the "algorithmic dilemma" deserve attention.

  On the one hand, the platform is "competing to the bottom", resulting in the "imbalance" of the algorithm.

  Data show that as of the second quarter of 2020, Meituan takeaway and Ele.me have captured nearly 95% of the market share in the takeaway industry.

  Ma Liang, a professor at the School of Public Administration of Renmin University of China, believes that the short and concentrated characteristics of the takeaway industry determine that competition among enterprises is increasingly focused on the speed of food delivery, resulting in algorithms that should have integrated multiple indicators, ignoring the safety and stress of riders.

  "The food delivery industry has actually formed a’race to the bottom ‘, that is, constantly testing the bottom line indicator of delivery time. After exhausting all the competitive parameters, the pressure is pushed to the rider, resulting in the rider being at the limit and overloaded," he said.

  On the other hand, complex employment relationships lead to the transfer of risk, resulting in the algorithm’s "default".

  The reporter learned from the research that most food delivery riders have formed a complex employment relationship with the food delivery platform. Many food delivery riders often do not sign contracts directly with the platform, but sign contracts with third-party labor service companies through some apps, and the labor service companies change frequently. When an accident occurs, it is easy to lead to multiple parties kicking each other.

  In a case of a takeaway rider hitting a pedestrian, the rider said that he joined a takeaway platform in September 2018. At first, the labor agreement on the app showed that the employer was Ningbo Yumi Company; in August 2019, the agreement on the app was changed to Hangzhou Bangmang Company. He did not know who the employer was. During the court hearing after the accident, neither Ningbo Yumi nor Hangzhou Bangmang admitted that Huang was his employee.

  Liu Bo, the judge of the Huangpu District People’s Court in Guangzhou who was in charge of the case, said that in terms of the contract, the relationship between the rider and the labor service company is a labor relationship, but in fact the relationship between the labor service company and the rider is very loose. The platform uses the number of orders received and customer complaints to assess the rider, acting as an "employer." In the event of a traffic accident, the platform hides behind the labor service company and does not take any responsibility.

  Under the current laws and regulations, the traffic police cannot punish the enterprise, but only the rider. In the event of a traffic accident, the rider, not the enterprise, needs to bear the cost of violating the law and the risk of disability and death.

  Algorithms alone are not enough

  In the face of social doubts, Ele.me said it would launch new features as soon as possible – "I am willing to wait 5 minutes/10 minutes more" buttons for consumers to choose from, while Meituan said it would improve the scheduling system to give riders 8 minutes of flexible time.

  Some interviewees believe that to solve the dilemma faced by takeaway riders, the most important thing is that platform companies can face up to, respect, and truly protect the rights and interests of workers, rather than allowing algorithms to become cold tools that only make money for enterprises.

  In recent years, in the face of the challenges of emerging business models, many places have begun to increase management efforts. For example, Foshan, Guangdong has built 89 fixed traffic safety education points to increase traffic safety education for delivery couriers and other groups; for takeaway enterprises with many traffic violations and weak traffic safety management, Foshan public security traffic police organized interviews with business leaders.

  Ma Liang suggested that the emerging business will inevitably pose an impact and challenge to the existing laws and regulations, and the general laws involving the protection of workers’ rights and interests, occupational safety, and safe production need to be revised in a timely manner. Issues directly related to a certain industry also need to be responded to in a timely manner by new regulations.

  In addition, the problems of the food delivery industry involve multiple departments, and the main regulatory departments should be further clarified to correct the disorderly competition behavior. Ma Liang also suggested that the food delivery riders belong to the "safety production problem in the flow" and should also be included in the assessment system of local governments to strengthen the local government’s supervision and law enforcement responsibilities. (Reporters Wang Pan, Ma Xiaocheng, Hu Lingguo, participated in writing: Mao Yizhu, Mao Xin)

Geely will launch the "Galaxy" brand? Seeing another multi-brand strategy, I don’t understand.

Written by: Listening to the Wind

Reviewer: Kan Second Sister

Editor: Xiao Xiao

It is difficult to say whether it is a curse or the times. In the past 20 years, among the many car companies in China, the success rate of those who want to engage in multi-brand strategies is not very high. But what is interesting is that even if there are so many lessons from the past, there are always car companies who want to test the waters of multi-brand strategies.

Previously, the official Weibo of Geely Automobile Group announced a set of information. On February 23, Geely will officially release the "Geely Brand New Energy Strategy" at the main venue of the Hangzhou Asian Games, and launch Geely’s mid-to-high-end new energy series models. It is reported that the new brand may be named "Galaxy", while the official Weibo of Geometry Automobile seems to reveal that the brand will be named "Galaxy" when forwarding the news.

It is worth noting that Geely Automobile’s current sub-brands are quite rich. In addition to the main brand Geely, it includes many brands such as Extreme Krypton, Lynk, Ruilan, Radar, Geometry, etc. If the acquired brands are included, it will be even richer. Now, with the news of the debut of the "Galaxy" brand, it means that Geely’s huge brand matrix will add another one.

On the surface, the huge brand matrix seems to demonstrate the strength of Geely Automobile, but it is still difficult to determine whether too many sub-brands are good or bad for Geely. As for whether it can break the curse of Chinese car companies’ difficulty in promoting multi-brand strategies, it is even more difficult to judge.

There are many lessons from the past, how did Geely break the game?

Judging from past experience, there are few successful cases of Chinese car companies implementing multi-brand strategies. Among them, Chery, as a pioneer, once formed a multi-brand operation structure including Chery, Kerry, Ruiqi, Wellin, Kaiyi and Qoros. But a cruel reality is that almost all of the above-mentioned brands except Chery have failed, and Chery has also begun to divest sub-brands in the long process of development, and finally only brought Jietu and Xingtu two brands with a certain amount of volume.

A more recent example is Great Wall Motors. Although it formed five brands with Haval, Wei brand, Euler, tank, and Great Wall pickup truck, it was once brilliant. Wei Jianjun, the founder of Great Wall Motors, also once used "our Great Wall Motors and other car companies are different in the path of branding, because we build brands by category" to demonstrate the success at that time.

But a reality that can be seen is that in the organizational restructuring at the end of last year, Great Wall Motors began an all-round resource integration, with only one core, "ONE GWM", that is, a Great Wall. Several of its major brands no longer fight each other, but began to gather resources. And this, to some extent, has subverted the previous business philosophy of Great Wall Motors "one car, one brand, one company".

As for the reasons, it is also easy to understand. Having more children is easy to fight, but it is also more troublesome to divide the family property. Lin Shi, secretary general of the China-Europe Association of Intelligent Networked Vehicles, told the editor of "Dogo Talk Car" that the advantage of the multi-brand strategy is that it can launch more models to meet market demand, and it is also conducive to the sharing of internal resources of car companies. However, at the same time, models are easy to overlap in terms of positioning and price, which forms internal friction. In addition, sub-brands need to add teams in production and service, which requires higher management and marketing requirements for car companies.

What’s more, from the launch of Geely brand and Lynk & Co brand plug-in hybrid models, Geely’s overall electrification is almost inevitable. Whether the emergence of a new brand will plunder the market of Geely’s original new energy brand and fuel vehicle brand, and form internal friction with them, who can predict?

History is strikingly similar, but not today.

Yang Xueliang, senior vice-president of Geely, previously said in an interview: "The mid-to-high-end new energy series has three power forms: pure electric, plug-in hybrid, and extended range hybrid. The new series will adopt a new design language and intelligent configuration, and emphasize user direct connection in operation." According to market news, the positioning of "Galaxy" may be between geometric and polar krypton, focusing on 20-300,000 yuan market.

That is to say, intuitively, Geely’s new brand can be distinguished from Geely’s existing new energy sub-brands, but this may not be the reason why Geely can successfully implement a multi-brand strategy. After all, every Chinese car company that implements a multi-brand strategy has more or less different sub-brands, and even Great Wall Motor’s "category distinction" is more obvious, but Great Wall Motor still chooses resource integration.

As the saying goes, "history is always strikingly similar", Geely’s multi-brand strategy may not necessarily succeed. But as the saying goes, "today is different". A significant difference from previous years is that China’s new energy vehicles have developed very rapidly in recent years, and the new energy vehicle market is also growing rapidly. Data show that the penetration rate of new energy vehicles will increase to 25.6% year-on-year in 2022. There is no doubt that this is a terrible data and an opportunity for Chinese car companies.

In addition, when Chinese automakers pursued multi-brand strategies before, the technology of Chinese automakers was generally average, and the brand perception was relatively low-end. But today is different. Take Geely as an example, its vast architecture has become the cradle of luxury car brands such as smart and Jidu, and its Raytheon Hi-P/F hybrid system has also become a popular choice in the current market. The industry change initiated by new energy vehicles is reshaping the ranking of automakers. Participants believe that they can benefit from it, and Geely is obviously one of them.

However, it may be important to note that even if a multi-brand strategy is implemented, it is still necessary to ensure the strength of the main brand. No matter whether it is Ford, BMW, or Toyota, Tesla, Volvo, Mercedes-Benz, Volkswagen and other international well-known car companies, there are many sub-brands, but they still have a main brand that can stand alone and even resist fierce competition and changes in the economic cycle. Of course, whether "Galaxy" is a product series or a "brand" is still uncertain, and the meaning of the two is still different.

Rain in Qingming Festival remembers the past.

On April 4th, during the Qingming Festival, the drizzle continued, infiltrating every inch of land and our hearts. On this special day, we deeply cherish the memory and recall the warmth and beauty of the past. Let those lost times be relived in the rain, and let our hearts be comforted in memories.

Upstream journalist Zhou Benshuai Zou Fei Gan Xia Yi Qian Bo Li Li Photo Report

Submission email: syxw@vip.163.com

Hechi, Guangxi: Activating online celebrity Elements to Make Network Civilization Shine.

  Online celebrity Gewei in Hechi and the 3rd Gepo Festival in Simeng Township, donglan were held in Simeng Sports Park recently, which was the third online celebrity Gewei held since the opening of online celebrity Chuangchuang Camp in Hechi, attracting more than 10,000 people from all counties (districts) in the city.

  In recent years, the Information Office of Hechi Municipal Committee has taken the initiative to give full play to its functional advantages, with the help of the internet, taking strengthening the construction of network celebrities as the focus and innovation point to promote the construction of network civilization. By building the "online celebrity Creation Camp", the online celebrity House was established, and the "online celebrity Song Fair" was held to unite and unite the online forces such as online celebrity and Media V, tell the story of Hechi well, spread the sound of Hechi well, shape the image of Hechi well, and gather positive energy for the development of Hechi.

  Be a good "online celebrity" housekeeper and carry forward the new trend of social civilization

  "This time in online celebrity, there should be a competition for the hegemony of the Zhuang King of Songs", "Our’ Twilight Plan’ public welfare activities can take photos of local longevity elderly people for free" and "Longevity elderly people can’t hold activities to replenish food and prolong their lives" … The curtain of the cultural tourism brand activities of "March 3 Hechi Carnival in Guangxi" has not yet been opened, and the Hechi online celebrity Creation Camp has already become lively.

  The Network Information Office of Hechi Municipal Committee insists on the Party’s management of the Internet, and incorporates the construction of network celebrities into the main points of the work of the Network Information Committee of the Municipal Committee. As a concrete measure to promote the network civilization work in the whole city, it continues to strengthen the role of network celebrities, and strengthen the contact and friendship of network celebrities through special investigations, seminars and exchanges, and build concentric circles online and offline. We have organized and carried out a series of online theme publicity activities, such as "Hechi online celebrity Hechi Beauty", "Yunshuo Magnificent and Charming Hechi" and "Shaking the New Hechi", focusing on the development of cultural tourism, rural revitalization, online public welfare and other fields, and created thousands of new media works to promote the new trend of online civilization. Up to now, Hechi online celebrity database has collected more than 150 online celebrities with more than 50,000 fans, including more than 10 online celebrities with more than 1 million fans.

  Be a good housekeeper and bridge the gap for the development of positive energy. Since 2023, more than 30 people, including Xiaojiang Media and Hechi Tribe, have been recommended to participate in e-commerce gatherings, cultural tourism promotion and other activities to help Hechi cultural tourism promotion, agricultural product sales and charity, so that online celebrity and the activists can achieve a double harvest of "flow" and "realization".

  Be a good "online celebrity" guide and encourage social responsibility.

  Hechi City has played a leading role in the organization of the Party Committee of the Internet industry, and strengthened the ideological and political guidance for famous online celebrities and enterprises. The Information Office of the Municipal Party Committee and other departments have successively conducted lectures in Internet companies such as Lida E-commerce Logistics Co., Ltd. and Yizhou Forum, constantly rallying ideological consensus and enhancing the political identity, ideological identity, theoretical identity and emotional identity of online celebrities to the Party.

  The "Hechi City Network Civilization Proposal" was issued to the whole city to guide the local media and network celebrities to consciously fulfill their social responsibility obligations. Hechi tribe, Zhuang township Xiao Mo and other media and network celebrities created and launched more than 1,000 high-quality works such as "Is this the taste of Hechi # Guangxi # Returning to Hechi for the New Year #", and Xiaojiang Media’s online public service advertisement "Even though there are 2020 difficulties, there are still 2021 kinds of persistence (dedicated to you who persist during the epidemic)". Internet celebrities such as Tan Lianqiao and Xiao Fan have devoted themselves to online public welfare undertakings. Online public welfare projects such as the "Neem Flower 1+1 Education Project" in Du ‘an and the "Partner Program" in Dahua Wild Lily have benefited children in mountainous areas, and online public welfare has continuously infiltrated people’s hearts.

  Hechi City encourages social responsibility by guiding network celebrities to give full play to their own characteristics and advantages, which has laid a solid foundation for promoting Hechi, promoting Hechi and revitalizing Hechi with the help of the Internet.

  Do a good job of "online celebrity" stylist and set an advanced typical benchmark.

  Hechi City has always attached great importance to the excavation and tree selection of celebrities in the positive energy network. It has set up a column of online celebrity Creation Camp on Hechi.com, organized reporters to conduct an exclusive report on positive energy online celebrity, launched more than 10 daily series of positive energy reports by online celebrity, such as "Mini Brother in Luocheng", and planned to launch a series of video works "New Life in Singing", a folk song with unique Hechi characteristics, to tell the daily stories of online celebrity in Hechi, spread the good voice of the Internet, and guide the cyberspace to form a positive atmosphere.

  Hechi City pays attention to the demonstration and guidance of network celebrities. By taking activities such as "Five Hundred" and "Strive to be a good netizen in Bagui" as the starting point, and taking the New Media Federation and online celebrity Creation Camp as the positions, it has done a good job in selecting typical trees for netizens. In recent years, it has recommended more than 20 network celebrities such as Gao Dongfeng and Hu Liufang as "good netizens in Bagui" models, moral models, the most beautiful people and good people around them. In addition, in recent years, phenomenal online celebrity, such as Waina, Wu Enshi and rural Xiaojing, have emerged in Hechi, becoming the flag pole of Hechi "online celebrity".

  In this year’s "V Viewing the New Countryside and Seeing the Changes in Hometown-Hechi New Media Entering Donglan Simeng Public Welfare", online celebrities, light and shadow sculptors and other public welfare organizations took photos of the birthday girl and more than 10 pairs of long-lived elderly people, leaving a precious mark on the old people’s half-century caring for each other. With the flashing of flashing lights, moving and sweet smiles were captured one by one, making the atmosphere of the whole event happy and romantic.

  Nowadays, the celebrity of positive energy network in Hechi City is gradually becoming an "important online force" for Hechi to further promote the construction of network civilization, becoming a disseminator of positive energy, a recorder of the times, a watcher of fairness and justice, and a promoter of social progress. (correspondent class teacher Wu Jianping Guangming Daily, all-media reporter Zhou Shixing)